AI Customiser Terms & Conditions

Last updated: April 2026

These Terms & Conditions ("Terms") govern your use of the NeonFilter AI Sign Customiser ("the Customiser") and any orders placed through it. By ticking the acceptance box and using the Customiser, you agree to be bound by these Terms in full. If you do not agree, do not use the Customiser.

1. About the Customiser

1.1 The NeonFilter AI Sign Customiser is an artificial intelligence tool that generates visual design concepts for custom LED neon signs based on text or graphic prompts and inputs provided by you.

1.2 The Customiser is provided by NeonFilter ("we", "us", "our"), a trading name of OBL Group Limited, Unit 6, Granary Court, Alton Road, South Warnborough, Hook, England, RG29 1RP.

1.3 The Customiser may be used by both individual consumers and business customers. Business customers ("B2B Users") include agencies, brand owners, event companies, and other commercial entities ordering signs for legitimate business purposes.

1.4 The Customiser must not be used for any prohibited commercial purpose as set out in clause 8. Permitted commercial use is limited to ordering signs for your own business, client, or event — not for the purpose of competing with NeonFilter or exploiting our technology for your own product or service.

2. The AI Design Preview

2.1 All designs generated by the Customiser are AI-generated previews and approximations only. They do not represent the final manufactured product.

2.2 The final manufactured sign may differ from the AI preview in respect of proportions, letter spacing, glow intensity, colour rendering, backboard shape, and overall aesthetic appearance.

2.3 Minimum feature sizes apply to LED neon manufacturing. Very fine details, thin strokes, intricate patterns, or small text may need to be simplified, enlarged, or removed entirely by our design team to ensure the sign can be physically produced to a satisfactory standard.

2.4 The AI preview does not account for the physical constraints of LED neon tube bending. Our design team will adapt your design as necessary within these constraints.

2.5 Colours displayed on screen are indicative only. The actual colour of the finished sign may vary due to LED binning tolerances, power supply variations, ambient light conditions, and the inherent characteristics of LED neon flex materials.

3. Design Proof & Approval

3.1 Every order placed through the Customiser includes a free design proof service. After your order is placed, a member of our design team will review your AI-generated design, make any necessary adjustments, and send you a final design proof for your approval before production begins.

3.2 We aim to send design proofs within 1 working hour of order placement, though this is a target and not a contractual guarantee. Proofs may take longer during busy periods, weekends, or public holidays.

3.3 Production will not begin until you have explicitly approved your design proof in writing (through our online proof approval system).

3.4 You are entitled to request reasonable amendments to your design proof. We will use reasonable endeavours to accommodate your requests, subject to manufacturing constraints.

3.5 If a proof revision cycle remains unresponded to for 30 calendar days or more, we reserve the right to cancel your order and issue a full refund to your original payment method.

3.6 Backboard shape, size, and colour may be adjusted by our design team for structural, aesthetic, or manufacturing reasons. Any such adjustments will be presented to you in the design proof for approval before production proceeds.

3.7 We reserve the right to refuse to produce any design that in our sole judgement is offensive, defamatory, obscene, infringes the intellectual property rights of any third party, contains trademarked content without authorisation, or is otherwise unlawful.

4. Intellectual Property — Your Content

4.1 By using the Customiser, you confirm and warrant that:

(a) you have the full legal right to use any text, slogans, logos, imagery, or other content included in or described in your design prompt;

(b) your design does not infringe the intellectual property rights, trade marks, copyright, or other rights of any third party;

4.2 Where you are a B2B User incorporating third-party trade marks, logos, or copyrighted material into a design on behalf of a brand owner or under a licence agreement, you confirm that you hold the necessary rights, licences, or permissions to reproduce such material and that you have authority to bind the relevant brand owner to these Terms insofar as they relate to the design in question.

4.3 You are solely responsible for ensuring your design does not infringe any third-party rights. NeonFilter accepts no liability for any claims arising from your design content.

4.4 If we become aware that a design infringes third-party rights, we reserve the right to cancel the order and issue a refund, without liability to you.

5. Intellectual Property — NeonFilter's Rights

5.1 All AI-generated design outputs produced by the Customiser, the Customiser software itself, its underlying models, interfaces, and associated technology are the intellectual property of NeonFilter or its licensors.

5.2 You do not acquire any intellectual property rights in the AI-generated design outputs other than a limited, personal or business, non-transferable licence to use the output solely for the purpose of ordering a custom neon sign from NeonFilter.

5.3 You may not reproduce, distribute, publish, sell, sublicense, or otherwise exploit any AI-generated design output produced by the Customiser for any purpose other than purchasing a sign from NeonFilter, except as expressly permitted under clause 6.5.

5.4 By submitting a design prompt and placing an order, you grant NeonFilter a perpetual, royalty-free, worldwide, non-exclusive licence to:

(a) display your completed design in our portfolio, website, social media channels, and marketing materials;

(b) use your design for the purpose of training, improving, and developing our AI models and systems;

5.5 We will not identify you personally in any marketing use of your design without your explicit consent. If you do not wish your design to be used in our portfolio or marketing materials, you may opt out by contacting us at hello@neonfilter.com within 14 days of receiving your finished sign.

5.6 Your design data, including prompts, generated images, and session data, may be used to train and improve our AI model. This data is anonymised before use in model training and will never be sold to third parties.

6. Protection of Generated Outputs & Unauthorised Use

6.1 All design outputs generated by the Customiser contain hidden embedded identification markers and metadata ("Digital Fingerprints") that allow NeonFilter to identify designs as having originated from our platform. These Digital Fingerprints are embedded at the point of generation and persist through reproduction, resizing, format conversion, or regeneration through the use of a third-party AI tool.

6.2 We actively monitor third-party websites, social media platforms, and online marketplaces for the unauthorised use of designs generated through the Customiser.

6.3 Any use of a design generated through the Customiser on a third-party website, application, product, or service — including but not limited to competitor websites, design aggregators, stock image libraries, or e-commerce platforms — without NeonFilter's prior written consent constitutes a material breach of these Terms and an infringement of our intellectual property rights.

6.4 In the event of unauthorised use as described in clause 6.3, you agree that NeonFilter shall be entitled to claim liquidated damages of £500 per design per instance of unauthorised use, in addition to any other remedies available to us at law or in equity. The parties agree that this amount represents a genuine pre-estimate of the loss suffered by NeonFilter in such circumstances.

6.5 You may share images of your generated design preview or finished sign freely on personal or business social media, websites, press materials, and marketing communications, provided that:

(a) you do not represent or imply that the design was created by any tool, platform, or service other than NeonFilter;

(b) you do not use the design image to sell, promote, or direct customers to purchase a neon sign or similar product from any supplier other than NeonFilter;

(c) you do not sublicense, sell, or transfer the design image to any third party for commercial exploitation unconnected to your order with NeonFilter.

For the avoidance of doubt, a business that has ordered a sign through NeonFilter may freely share images of their generated design or finished product on their own social media channels, website, press releases, or promotional materials — for example to announce a new venue, event, or brand installation — provided the conditions above are met. This is considered a permitted use and does not require our prior written consent.

6.6 Any competitor business — defined as any company or individual that designs, manufactures, sells, or markets custom LED neon signs or similar illuminated signage products — is expressly prohibited from using the Customiser for any purpose whatsoever, including market research, competitive analysis, design generation, or any other purpose. Breach of this clause entitles NeonFilter to liquidated damages of £2,000 per session in addition to all other remedies available.

6.7 Any software vendor, technology provider, SaaS company, AI platform, or digital agency ("Technology Competitor") that provides or is developing customiser tools, design generation software, configurator applications, or AI-assisted design services to the neon sign industry, illuminated signage industry, or any substantially similar market is expressly prohibited from using the Customiser for any purpose whatsoever, including but not limited to:

(a) evaluating, benchmarking, or reverse engineering the functionality, user experience, output quality, or technical approach of the Customiser;

(b) demonstrating the Customiser's capabilities to existing or prospective clients;

(c) generating design outputs for incorporation into competing software demonstrations, pitch materials, or product development;

(d) training, fine-tuning, or improving any AI model intended for use in a competing product or service;

(e) any form of competitive intelligence gathering.

6.8 Breach of clause 6.7 by a Technology Competitor entitles NeonFilter to liquidated damages of £5,000 per session, plus £500 per design output generated, in addition to all other legal remedies available including injunctive relief. The parties agree these amounts represent a genuine pre-estimate of the commercial harm caused to NeonFilter, which has made substantial investment in the research, development, and deployment of the Customiser technology.

6.9 If you are uncertain whether your use of the Customiser falls within a prohibited category under clauses 6.6, 6.7, or 8, you must contact us at hello@neonfilter.com to obtain written consent before proceeding. Use of the Customiser without such consent where consent was required constitutes a wilful breach of these Terms.

7. Orders & Payment

7.1 Placing an order through the Customiser constitutes an offer to purchase. Your order is not accepted until we confirm it in writing (including by automated order confirmation email).

7.2 Prices displayed in the Customiser are inclusive of VAT where applicable and are correct at the time of display. We reserve the right to correct any pricing errors before accepting your order.

7.3 Rush production options are available at additional cost. Rush production timelines begin only from the point at which you approve your design proof, not from the point of order placement.

7.4 We reserve the right to cancel any order at our discretion, in which case a full refund will be issued to your original payment method.

8. Prohibited Use

8.1 You must not use the Customiser:

(a) to generate designs for use on a competing neon sign, illuminated signage, or LED products website, application, catalogue, or sales platform;

(b) to scrape, replicate, or harvest design outputs for use in training a competing AI model or design generation system;

(d) to reproduce or imitate the trade marks, logos, or copyrighted works of third parties without the necessary rights or licences to do so;

(e) in any way that violates applicable law or regulation;

(f) to attempt to reverse engineer, copy, scrape, or extract the underlying AI model, its weights, prompts, or outputs for purposes other than placing an order with NeonFilter;

(g) to submit false, misleading, or fraudulent information;

(h) on behalf of, or for the benefit of, any competitor business as defined in clause 6.6;

(i) on behalf of, or for the benefit of, any Technology Competitor as defined in clause 6.7, without our prior written consent.

8.2 We reserve the right to suspend or terminate access to the Customiser for any user who breaches these Terms, without notice and without liability.

8.3 We reserve the right to pursue legal action and claim damages against any user or business found to be in breach of clauses 6 or 8 of these Terms.

9. Data & Privacy

9.1 By using the Customiser, you agree to the collection and processing of the following data:

(a) your email address, for the purpose of sending your design proof and order-related communications;

(b) your design session data, including text prompts and generated images, retained securely for a period of 12 months;

9.2 We will not use your email address for unsolicited marketing communications without your separate consent.

9.3 We will never sell your personal data or identifiable design data to third parties.

9.4 For full details of how we collect, use, and protect your personal data, please refer to our Privacy Policy.

9.5 All data is processed in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

10. Limitation of Liability

10.1 Nothing in these Terms limits or excludes our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited by law.

10.2 Subject to clause 10.1, we shall not be liable for any indirect, consequential, special, or punitive loss or damage arising from your use of the Customiser or any order placed through it.

10.3 Our total aggregate liability to you in connection with these Terms shall not exceed the total amount paid by you for the order giving rise to the claim.

10.4 We make no warranty that the Customiser will be uninterrupted, error-free, or that AI-generated designs will meet your expectations or requirements.

11. Changes to These Terms

11.1 We reserve the right to update these Terms at any time. The current version will always be available on our website. Continued use of the Customiser following any update constitutes acceptance of the revised Terms.

12. Governing Law

12.1 These Terms are governed by and construed in accordance with the laws of England and Wales. Any disputes arising from these Terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.

13. Relationship to Our Other Policies

13.1 These Terms govern your use of the AI Sign Customiser specifically and should be read alongside our other policies, which continue to apply in full:

Terms of Service — www.neonfilter.com/policies/terms-of-service
Shipping Policy — www.neonfilter.com/policies/shipping-policy
Refund Policy — www.neonfilter.com/policies/refund-policy
Privacy Policy — www.neonfilter.com/policies/privacy-policy

13.2 In the event of any conflict between these Terms and our general Terms of Service in relation to an order placed through the AI Sign Customiser, these Terms shall take precedence to the extent of that conflict.

13.3 Our Refund Policy and Shipping Policy apply to all orders placed through the Customiser in the same way as any other order placed on our website, subject to the specific provisions regarding custom-made goods set out in clause 7 of these Terms.

13.4 For information on how we collect, store, and use your personal data, please refer to our Privacy Policy at neonfilter.com/policies/privacy-policy. By using the Customiser you confirm you have read and understood our Privacy Policy.

14. Contact

For any questions regarding these Terms, please contact us at:

NeonFilter, Unit 6, Granary Court, Alton Road, Hook, Hampshire, RG29 1RP hello@neonfilter.com